Innovation Consulting Agency

We assist companies in looking for new technology-driven opportunities by addressing operational efficiency, expansion, technology, and business management challenges. Our approach to innovation consulting combines best practices in business analysis, market research, product delivery, and future growth strategy development. *instinctools technology and business consultants provide an unmatched breadth of support to ensure the top-grade quality of your solutions and make them genuinely valuable for your company.

Innovation consulting process:

Clarification Call

*instinctools provides a free, no-commitment starting point of project delivery, which clarifies our customer’s needs. It’s a crucial activity if you realize that something needs to be done but don’t know exactly what that is. Our very special SWAT squad, a team of consultants who can process the information quickly and efficiently, is ready to answer the questions during the call and navigate you through all the stages of the upcoming project.

The call explores the client’s business overview and clarifies their needs, including:

  • challenges and opportunities
  • delivery deadlines and time to market
  • goals and objectives
  • desired results and potential solutions
  • preferences toward a particular stack of technology and desired cooperation model

From the client’s side, we invite stakeholders interested in innovations and changes and those who understand company processes from the inside out.

Our сontribution:

Estimate innovation opportunities

Validate technology change

Align the stakeholders

Pre-discovery Workshop

For those who want to set their project on the right track from the very beginning, we introduced a Pre-discovery Workshop—a phase of a thorough, profound analysis. In three to five days of an onsite, tailored workshop, our team delves into your business issues and provides the top-level vision of handling them.

The pre-discovery workshop results in clearly formulated concepts:

  • Communication plan
  • Architecture overview
  • Roadmap for further phases
  • UI/UX concept
  • Vision & scope
  • Project charter

The workshop is divided
into two parts:

Dive Deep

In close cooperation with your team, we X-ray your business and business processes to generate the optimal workflow in terms of time and cost.

The topics we analyze:

  • business objectives
  • vision for growth, changes and improvements
  • current business state: accomplishments and drawbacks of system processes

During the discussions, it might turn out that your team members have different visions of the same business issues. We cooperate to find common ground by aligning their visions with the most promising strategy.

Find a Pearl

We work out a clear strategy for resolving the detected business issues:

  • demonstrate the project development strategy
  • determine specialist roles for your project’s realization
  • identify the potential challenges that might block the road to implementation
  • discuss and agree on the expected results, benefits, and values you’ll get from the implementation
  • pinpoint potential risks involved in the execution of the project and define the ways to mitigate them
  • introduce transparency between the client’s expectations and a practical, deliverable solution to avoid misunderstandings

The pre-discovery workshop results in a precise plan for further action with clearly formulated items:

communication plan

roadmap for further phases

vision & scope

architecture overview

UI/UX concept

project charter

Transparency in cooperation is one of our core values. That’s why we provide all estimation results in a clear, organized way in a particular document and we are ready to explain every little detail to you. The pre-discovery workshop not only paves the way for the discovery phase, but also provides you with a real, visible result of our work, which is valuable in and of itself.

Don't know how to get started?

Discovery Phase

Discovery Phase is an intensive research period undertaken at the very start of a digital project by a discovery team that includes a Business Analyst, Solution Architect, UI/UX Specialist, and Project Manager.

During the discovery phase, our team:

  • explores and suggests possible technical solutions
  • recommends a workable solution architecture and technical stack
  • works closely with you to validate the approach, ballpark costs and benefits
  • creates an MVP (Minimum Viable Product)

The recommended change strategy will have clear qualitative outcomes, pros and cons, and a comparison with alternative approaches. *instinctools experts work closely with the client to prepare an MVP for lowering risks and creating a faster validation of the approach.

Discovery Phase Plan

Discovery Phase Approach
And Deliverables

Tech solution

Perform a high-level current state assessment to form the plan for the future state. Determine technical requirements. Design a technical solution and architecture.

  • Overview of current systems and its components, infrastructure, and problem vision
  • Architecture significant requirements
  • Solution architecture and technologies

Business requirements

Determine business requirements and define the solution scope and vision. Define high-level solution backlog and more detailed requirements for the MVP phase.

  • Vision and Scope document
  • Current product state
  • Product vision: user requirements, solution scope with high-level requirements, solution roadmap
  • Business objectives and success metrics
  • Solution and business risks, dependencies, other limiting factors

UI/UX concept

Define user requirements and goals. Create the first UI/UX mockups and prepare the UI concept for the MVP phase. Align business goals and user experience.

  • UI/UX clickable prototype
  • Look and feel design concept
  • UI/UX concepts

Project Management

Perform initial planning activities for project implementation. Define suitable approaches, team structure, and timelines:

  • Roadmap with Gantt chart
  • Team structure
  • Roles and responsibilities (RACI chart)
  • Project risks
  • DevOps plan
  • Quality Assurance approach
  • Communication plan

Partnerships built on trust

Industries we serve

and Media
Oil and Gas

Awards and recognition

Anna Vasilevskaya
Anna Vasilevskaya Account Executive

Get in touch

Drop us a line about your project at or via the contact form below, and we will contact you soon.